Marketing Coordinator

Marketing Coordinator

22 Jul
|
Flahmingo
|
Calgary

22 Jul

Flahmingo

Calgary

At Flahmingo, we believe that every Canadian should feel financially empowered. The current tools available to Canadians make finance complicated, Flamingo makes life easier. Flahmingo is on a mission to help one million Canadians through saving, investing and increasing financial literacy.



We are in the works of finding a Marketing Coordinator to join our Calgary office! Are you someone who is passionate about creating content people love to consume? Do you enjoy building content strategies to reach target markets,





engage with our community and write creatively in a way that connects our brand with our users? Want to help build the next Canadian unicorn in the investment industry with incredible campaigns to create passionate online interactions while driving users to our app? If this sounds like you, you might be the Marketing Coordinator we’ve been looking for!



This role is an integral part of Flahmingo’s marketing team. The Marketing Coordinator will create the foundational pieces of the Flahmingo brand and marketing strategy for our launch. You will be working directly with the management to define marketing objectives and execute on those objectives.



You will be able to push your creativity and use your imagination to push exceptional campaigns while learning as you go. You must be willing to get your hands dirty and push the boundaries of marketing with a focus in the fintech space. Join a team that is changing the digital investment space one investment at a time.



The clock’s Tiktok’in. What are you waiting for, join the flock!



What You'll Be Doing



Social Media



- Work with our designers and videographers to create compelling social media content with a particular focus on TikTok and Instagram

- Grow Flahmingo’s social media following and referral traffic via social media management and content creation; help drive traffic via guerilla marketing tactics to the app waitlist

- Track and report social media metrics to demonstrate its ROI

- Monitor comments and direct messages and interact with users to manage brand reputation

- Create monthly content calendars across social platforms, including Facebook, Instagram, LinkedIn, Twitter, TikTok and more

- Scheduling and boosting content using social ads and scheduling tools, Facebook Business Manager, and LinkedIn Campaign Manager

- Experience in or aptitude to learn how to set strategies for new user acquisition and re-engagement / retargeting



Marketing Strategy



- Help develop and enhance Flahmingo’s brand voice and image across various social media platforms

- Writing ad copy and providing content to push across various channel such as newsletters blogs and email lists

- Experience performing effective marketplace SWOT analysis

- Identify and develop product positioning, value propositions and messaging framework for our target markets that differentiates our product and company.

- Develop and execute of social media campaigns and develop campaign performance summaries to track success of initiatives using Google Analytics



What We're Looking For



- Marketing degree or have equivalent marketing experience executing social media campaigns and building brand awareness

- 2-4 years experience in social media and digital marketing and the ability to show your results on Facebook, Instagram, Twitter and especially TikTok (Strong knowledge of marketing and the B2C space is an asset)

- Experience on Tiktok and creating content strategy is a must.

- Experience with social media management tools is an asset

- Excellent creative writer, both from a quality and conversion standpoint

- Results- and data-oriented (must have experience with Google Analytics)

- Solid executor with a figure-it-out attitude and have a high attention to detail

- Fantastic communicator and a project manager

- Thrive in a fast-paced environment



What’s In It For You



We want you to be part of building an exceptional fintech brand in Canada. So, here’s what we have to offer:



- Competitive salary and the potential to receive stock options that may substantially accrue as the company grows

- Flexible work options working in downtown Calgary

- 24/7 access to the office space with amazing building amenities

- Exceptional gym, pet-friendly building

- Kombucha and coffee on tap

- Weekly office lunches

- A paid day off for your birthday

- Work in a highly collaborative team



About Flahmingo



Flahmingo is a digital investment firm. We have created an application, where users can begin investing with as little as $1. Using a system called pies and slices, Flahmingo enables you to build a portfolio of your favourite companies and ETFs. These investments become slices of your pie. Using scheduled deposits and auto-magic round-ups (both investment automation strategies), users seamlessly grow their portfolio and maintain a diversified portfolio using the power of fractional shares. Using the power of fractional shares, Flahmingo allows you to own as little as $1 in companies like Tesla, Facebook and Apple. But the fun doesn’t stop there! With Flahmingo central learn about the stock market in a fun and easy way.



Flahmingo Welcomes Everyone to Apply



At Flahmingo, we welcome diversity and appreciate a wide variety of backgrounds. We believe a myriad of skills and experience contributes to improved decision-making and enhanced innovation. This allows us to better serve our customers and community. The objective for our team members is to feel connected to the team through mutual value, respect, and understanding.



Job Types: Full-time, Permanent



Salary: $34,157.00-$62,587.00 per year



Benefits:



- Casual dress

- Extended health care

- Flexible schedule

- Stock options

- Work from home



Schedule:



- 8 hour shift

- Day shift

- Monday to Friday



Application question(s):



- How many experiences of experience do you have with social media marketing?

- How many years have you worked at a startup?



Work remotely:



- Yes

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